Privacy policy

Privacy Policy

Last Updated: July 20, 2026

1. Introduction

Welcome to AnimeShelf.

AnimeShelf ("we", "us", "our") operates this website and online store to provide anime-inspired products and merchandise to our customers.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, browse our products, place an order, or communicate with us.

By accessing or using our website, you agree to the practices described in this Privacy Policy.

AnimeShelf operates through Shopify, which provides the e-commerce platform that allows us to sell our products and provide our services.

2. Information We Collect

When you visit our website, place an order, or interact with us, we may collect the following information:

Personal Information

We may collect:

Full name
Email address
Phone number
Shipping address
Billing address
Order details
Product preferences
Customer support conversations
Any other information you voluntarily provide

Payment Information

Payments made through our website are processed securely through third-party payment providers.

AnimeShelf does not store your complete debit card details, credit card details, UPI PINs, or banking passwords.

Payment providers may collect and process payment information according to their own privacy policies.

Device and Usage Information

When you visit our website, we may automatically collect:

IP address
Browser type
Device information
Operating system
Pages visited
Website activity and interactions
Cookies and similar technologies

This information helps us improve website performance and provide a better shopping experience.

3. How We Use Your Information

We use your information for the following purposes:

Order Processing and Fulfilment

We use your information to:

Process and confirm your orders
Arrange product delivery
Provide order updates
Handle returns, cancellations, and refunds
Provide customer support

Improving Our Services

We use information to:

Improve our website
Understand customer preferences
Improve our products and shopping experience
Develop new services and features

Communication

We may use your information to:

Respond to customer inquiries
Send order-related notifications
Provide important updates regarding your purchases

Marketing

With your consent where required, we may use your information to:

Send promotional emails or messages
Provide offers and updates
Show relevant advertisements through platforms such as social media and advertising services

You may unsubscribe from promotional communications at any time.

Security and Fraud Prevention

We may use information to:

Detect suspicious activity
Prevent fraudulent transactions
Protect our customers and business

4. Cookies

AnimeShelf uses cookies and similar technologies to improve your browsing experience.

Cookies help us:

Remember your preferences
Understand how visitors use our website
Improve website performance
Provide relevant advertisements and content

We may use cookies provided by Shopify and other third-party services.

You can disable cookies through your browser settings, but some website features may not function properly.

5. Third-Party Services

We work with trusted third-party service providers to operate our business.

These may include:

Shopify

Our online store is powered by Shopify, which provides website hosting, checkout functionality, and e-commerce services.

Shopify may process customer information according to its own privacy policies.

Payment Providers

We use third-party payment providers to securely process payments.

These providers may include payment gateways such as Razorpay or other supported providers.

Shipping and Delivery Partners

To deliver your orders, we may share necessary information such as:

Customer name
Phone number
Delivery address
Order details

with shipping partners and fulfilment providers.

Marketing and Analytics Services

We may use third-party tools for:

Website analytics
Advertising
Customer communication
Marketing campaigns

These services may collect information according to their own privacy policies.

6. Suppliers and Fulfilment Partners

To provide our customers with a smooth shopping experience, AnimeShelf works with trusted suppliers, fulfilment partners, and service providers who assist us in processing and delivering orders.

For the purpose of fulfilling your order, we may share necessary information such as:

Customer name
Delivery address
Phone number
Order details

with these partners.

We only share information required to complete your order and ensure delivery. Our suppliers and fulfilment partners are not permitted to use your personal information for purposes unrelated to providing services for AnimeShelf.

7. Data Security

We take reasonable measures to protect your personal information from:

Unauthorized access
Loss
Misuse
Disclosure
Alteration

However, no online platform can guarantee complete security. While we work to protect your information, you provide your information at your own risk.

8. Data Retention

We retain your personal information only for as long as necessary to:

Complete your orders
Provide customer support
Maintain business records
Meet legal requirements
Resolve disputes

When information is no longer required, we take reasonable steps to delete or securely store it.

9. Your Rights

Under applicable Indian data protection laws, including the Digital Personal Data Protection Act, 2023, you may have rights regarding your personal information.

These may include: